The Top 100 News Influencers
Ranked by following across X, YouTube, TikTok, and Bluesky. Updated weekly.
72 of them have never worked in a newsroom.
Pew Research found the same pattern in 2024. The tag below marks the 28 who have held a job at a news organization. Everyone else built an audience without one.
| Person | ||||||
|---|---|---|---|---|---|---|
| 1 | 241.6M followers on X | - no account tracked | - no account tracked | - no account tracked | 241.6M followers in total | |
| 2 |
Joe Rogan creator
Comedian and long-form interviewer. Frequently skeptical of government narratives and institutional expertise. |
15.7M followers on X | 21.1M followers on YouTube | - no account tracked | - no account tracked | 36.8M followers in total |
| 3 |
Former Fox News anchor, now independent. |
17.9M followers on X | 5.7M followers on YouTube | - no account tracked | - no account tracked | 23.7M followers in total |
| 4 |
Dylan Page creator
UK-based 'News Daddy' who runs the largest news channel on TikTok with 17.9M followers. |
- no account tracked | - no account tracked | 19.7M followers on TikTok | - no account tracked | 19.7M followers in total |
| 5 |
Trevor Noah satirist
South African comedian and former Daily Show host. Hosts the What Now? podcast on SiriusXM. |
10.9M followers on X | 4.8M followers on YouTube | 3.2M followers on TikTok | - no account tracked | 18.8M followers in total |
| 6 |
Russell Brand commentator
British comedian turned anti-establishment commentator. |
10.2M followers on X | 6.6M followers on YouTube | - no account tracked | - no account tracked | 16.9M followers in total |
| 7 |
Ben Shapiro commentator
Conservative commentator and Daily Wire founder. Argues from a constitutionalist and free-market perspective. |
8.9M followers on X | 7.0M followers on YouTube | - no account tracked | - no account tracked | 15.8M followers in total |
| 8 |
John Oliver satirist
Last Week Tonight host. Deep-dive investigative comedy. Makes complex policy accessible and funny. |
4.9M followers on X | 10.2M followers on YouTube | - no account tracked | - no account tracked | 15.1M followers in total |
| 9 |
Jordan B. Peterson commentator
Clinical psychologist turned cultural commentator. |
6.2M followers on X | 8.8M followers on YouTube | - no account tracked | - no account tracked | 15.0M followers in total |
| 10 |
Philip DeFranco creator
OG YouTube news creator. Centrist who covers stories from multiple angles. |
1.0M followers on X | 6.6M followers on YouTube | 3.7M followers on TikTok | - no account tracked | 11.4M followers in total |
| 11 |
Benny Johnson commentator
Conservative content creator and Turning Point USA chief creative officer. Viral short-form political content. Pro-MAGA. |
4.1M followers on X | 6.1M followers on YouTube | 485K followers on TikTok | - no account tracked | 10.7M followers in total |
| 12 |
Candace Owens commentator
Conservative commentator and independent media personality. |
7.8M followers on X | 2.9M followers on YouTube | - no account tracked | - no account tracked | 10.7M followers in total |
| 13 |
Lex Fridman creator
Podcaster and former MIT AI researcher. Long-form interviews with leaders across politics, science, and tech. |
5.5M followers on X | 5.0M followers on YouTube | - no account tracked | - no account tracked | 10.5M followers in total |
| 14 |
Bill Maher commentator
Real Time host since 2003. A liberal who picks fights with the left on free speech, cancel culture, and COVID policy. |
10.1M followers on X | - no account tracked | - no account tracked | - no account tracked | 10.1M followers in total |
| 15 |
Rachel Maddow commentator
MS NOW (formerly MSNBC) host of a Monday-only primetime show. Emmy winner. |
9.6M followers on X | - no account tracked | - no account tracked | - no account tracked | 9.6M followers in total |
| 16 |
Shawn Ryan creator
Former Navy SEAL and CIA contractor hosting long-form interviews with military, intelligence, and law enforcement insiders. |
439K followers on X | 6.5M followers on YouTube | 2.5M followers on TikTok | - no account tracked | 9.4M followers in total |
| 17 |
Fox News anchor and radio host. Has been the most consistent pro-Trump voice in major media since 2015. |
8.4M followers on X | - no account tracked | - no account tracked | - no account tracked | 8.4M followers in total |
| 18 |
Dean Withers creator
Liberal TikTok debater from Colorado who shifted from conservative to progressive after January 6th. |
497K followers on X | - no account tracked | 7.6M followers on TikTok | - no account tracked | 8.1M followers in total |
| 19 |
Cenk Uygur commentator
Founded The Young Turks in 2002, one of the first online political shows. |
893K followers on X | 6.7M followers on YouTube | - no account tracked | - no account tracked | 7.6M followers in total |
| 20 |
Matt Walsh commentator
Daily Wire host. Socially conservative, culture war focused. 'What Is a Woman? ' documentary maker. |
4.1M followers on X | 3.5M followers on YouTube | - no account tracked | - no account tracked | 7.5M followers in total |
| 21 |
Former Secret Service agent, NYPD officer, and brief FBI Deputy Director in 2025. Now a Fox News contributor. |
7.5M followers on X | - no account tracked | - no account tracked | - no account tracked | 7.5M followers in total |
| 22 |
Ethan Klein creator
H3 Podcast host who pivoted from comedy to politics. |
1.9M followers on X | 2.5M followers on YouTube | 1.7M followers on TikTok | - no account tracked | 6.1M followers in total |
| 23 |
Steven Crowder creator
Conservative comedian and 'Change My Mind' creator. Confrontational debate style. |
- no account tracked | 5.9M followers on YouTube | - no account tracked | - no account tracked | 5.9M followers in total |
| 24 |
Brian Tyler Cohen commentator
YouTuber with 2.5M+ subscribers producing same-day video responses to breaking political news. |
617K followers on X | 5.2M followers on YouTube | - no account tracked | - no account tracked | 5.9M followers in total |
| 25 |
Robert Reich economist
Former U.S. Secretary of Labor and UC Berkeley professor. |
1.5M followers on X | 1.6M followers on YouTube | 1.4M followers on TikTok | 815K followers on Bluesky | 5.3M followers in total |
| 26 |
Laura Ingraham commentator
Fox News primetime host. Former Supreme Court clerk for Clarence Thomas. |
5.3M followers on X | - no account tracked | - no account tracked | - no account tracked | 5.3M followers in total |
| 27 |
British-American journalist and Zeteo founder known for aggressive interviewing style and progressive foreign policy criticism. |
2.3M followers on X | 2.2M followers on YouTube | 46K followers on TikTok | 625K followers on Bluesky | 5.2M followers in total |
| 28 |
Mark Levin commentator
Conservative radio host, Fox News host. Constitutional lawyer. 'The Great One. |
5.1M followers on X | 103K followers on YouTube | - no account tracked | - no account tracked | 5.2M followers in total |
| 29 |
Dave Rubin commentator
The Rubin Report host. Shifted from progressive to conservative/libertarian over several years. |
1.6M followers on X | 3.2M followers on YouTube | - no account tracked | - no account tracked | 4.9M followers in total |
| 30 |
Tim Pool commentator
Independent journalist turned right-populist commentator. Timcast reaches millions daily. |
2.8M followers on X | 1.5M followers on YouTube | - no account tracked | - no account tracked | 4.2M followers in total |
| 31 |
Lisa Remillard creator
Former TV news anchor who transitioned to TikTok as 'The News Girl,' delivering daily national news in 60-second fast-fact segments. |
- no account tracked | - no account tracked | 4.2M followers on TikTok | - no account tracked | 4.2M followers in total |
| 32 |
Former Fox News and NBC anchor who left corporate media for an independent podcast. |
- no account tracked | 4.2M followers on YouTube | - no account tracked | - no account tracked | 4.2M followers in total |
| 33 |
Michael Knowles commentator
Daily Wire host and author of Speechless. Argues for a return to traditional Catholic social teaching in public life. |
1.4M followers on X | 2.6M followers on YouTube | - no account tracked | - no account tracked | 4.0M followers in total |
| 34 |
V Spehar creator
TikTok journalist who delivers daily news briefings from under a desk, breaking complex current events into 60-second segments. |
- no account tracked | - no account tracked | 3.8M followers on TikTok | 147K followers on Bluesky | 4.0M followers in total |
| 35 |
Former CNN primetime anchor building an independent show on YouTube. |
- no account tracked | 1.4M followers on YouTube | 2.5M followers on TikTok | - no account tracked | 3.9M followers in total |
| 36 |
Hasan Minhaj satirist
Comedian and former Patriot Act host. Indian-American Muslim perspective. |
- no account tracked | 2.2M followers on YouTube | 1.6M followers on TikTok | - no account tracked | 3.8M followers in total |
| 37 |
Fox News primetime host who replaced Tucker Carlson. |
3.7M followers on X | - no account tracked | - no account tracked | - no account tracked | 3.7M followers in total |
| 38 |
Andrew Schulz creator
Comedian and Flagrant podcast host. Irreverent, crosses every line. |
650K followers on X | 3.0M followers on YouTube | - no account tracked | - no account tracked | 3.6M followers in total |
| 39 |
Former Univision anchor of 40 years who left the network at end of 2024. |
3.5M followers on X | - no account tracked | - no account tracked | - no account tracked | 3.5M followers in total |
| 40 |
CNN anchor who has moderated presidential debates. |
3.2M followers on X | - no account tracked | - no account tracked | 327K followers on Bluesky | 3.5M followers in total |
| 41 |
Nate Silver economist
Created FiveThirtyEight and transformed election forecasting. Now writes Silver Bulletin independently. |
3.0M followers on X | - no account tracked | - no account tracked | - no account tracked | 3.0M followers in total |
| 42 |
Journalist who broke the Edward Snowden NSA surveillance story. |
2.5M followers on X | 474K followers on YouTube | - no account tracked | - no account tracked | 3.0M followers in total |
| 43 |
|
3.0M followers on X | - no account tracked | - no account tracked | - no account tracked | 3.0M followers in total |
| 44 |
Tomi Lahren commentator
Conservative commentator. Short-form viral political content. Reaches young conservative women especially. |
2.9M followers on X | - no account tracked | - no account tracked | - no account tracked | 2.9M followers in total |
| 45 |
Kyle Kulinski commentator
Secular Talk host and Justice Democrats co-founder. Helped recruit AOC to run for Congress. |
561K followers on X | 2.3M followers on YouTube | - no account tracked | - no account tracked | 2.9M followers in total |
| 46 |
Krystal Ball commentator
Breaking Points co-host delivering populist progressive analysis critical of both parties' establishment wings. |
628K followers on X | 2.1M followers on YouTube | - no account tracked | - no account tracked | 2.7M followers in total |
| 47 |
Roland Martin commentator
Veteran journalist and #RolandMartinUnfiltered host covering news through a Black American lens with unapologetic progressive commentary. |
709K followers on X | 1.9M followers on YouTube | - no account tracked | - no account tracked | 2.7M followers in total |
| 48 |
NYT opinion columnist and podcast host. Former Vox co-founder. |
2.6M followers on X | - no account tracked | - no account tracked | - no account tracked | 2.6M followers in total |
| 49 |
Jimmy Dore commentator
Comedian turned anti-establishment political commentator. Attacks Democrats from the left. |
733K followers on X | 1.9M followers on YouTube | - no account tracked | - no account tracked | 2.6M followers in total |
| 50 |
Former CNN primetime anchor, now at NewsNation. |
1.9M followers on X | 647K followers on YouTube | - no account tracked | - no account tracked | 2.5M followers in total |
| 51 |
ContraPoints creator
Trans leftist YouTuber and video essayist. Philosophy-driven deep dives on culture, politics, gender. |
544K followers on X | 1.9M followers on YouTube | - no account tracked | - no account tracked | 2.5M followers in total |
| 52 |
Hbomberguy creator
British leftist video essayist. Deep investigative content on media, plagiarism, and politics. |
455K followers on X | 1.9M followers on YouTube | - no account tracked | - no account tracked | 2.3M followers in total |
| 53 |
Tech journalist and podcast host. Covers the intersection of tech, power, and politics. |
1.9M followers on X | - no account tracked | - no account tracked | 440K followers on Bluesky | 2.3M followers in total |
| 54 |
Fox News chief political anchor representing the network's straight-news wing with a center-right editorial lens. |
2.0M followers on X | - no account tracked | 316K followers on TikTok | - no account tracked | 2.3M followers in total |
| 55 |
Tim Dillon satirist
Comedian and podcaster. Satirizes politics, media, and corporate America. Irreverent, hard to pin ideologically. |
958K followers on X | 1.3M followers on YouTube | - no account tracked | - no account tracked | 2.2M followers in total |
| 56 |
Investigative journalist. Twitter Files reporter. Former Rolling Stone. |
2.2M followers on X | - no account tracked | - no account tracked | - no account tracked | 2.2M followers in total |
| 57 |
Charlamagne Tha God commentator
Radio host, author, mental health advocate. Centers Black American perspective. Willing to challenge both parties. |
1.9M followers on X | 308K followers on YouTube | - no account tracked | - no account tracked | 2.2M followers in total |
| 58 |
Scott Galloway economist
NYU professor and Prof G/Pivot podcast host critiquing Big Tech monopolies and inequality with irreverent, data-heavy commentary. |
587K followers on X | 818K followers on YouTube | 451K followers on TikTok | 240K followers on Bluesky | 2.1M followers in total |
| 59 |
HasanAbi creator
Turkish-American leftist streamer and former TYT contributor. Anti-imperialist, pro-labor. |
- no account tracked | 1.9M followers on YouTube | - no account tracked | - no account tracked | 1.9M followers in total |
| 60 |
Ana Navarro commentator
Republican strategist turned anti-Trump CNN/ABC commentator who critiques the GOP from a center-right, pro-immigration perspective. |
1.9M followers on X | - no account tracked | - no account tracked | - no account tracked | 1.9M followers in total |
| 61 |
Konstantin Kisin commentator
Russian-British satirist and co-host of the Triggernometry podcast. |
- no account tracked | 1.9M followers on YouTube | - no account tracked | - no account tracked | 1.9M followers in total |
| 62 |
NYT White House correspondent and author of Confidence Man. Known for deep sourcing inside Trump's orbit. |
1.8M followers on X | - no account tracked | - no account tracked | - no account tracked | 1.8M followers in total |
| 63 |
|
- no account tracked | 1.8M followers on YouTube | - no account tracked | - no account tracked | 1.8M followers in total |
| 64 |
Zuby commentator
British-Nigerian rapper who became one of the most-followed conservative voices on X. 4M+ followers. |
1.3M followers on X | 282K followers on YouTube | - no account tracked | - no account tracked | 1.6M followers in total |
| 65 |
Joyce Vance legal
Former U.S. Attorney for the Northern District of Alabama and MSNBC legal analyst. |
1.0M followers on X | - no account tracked | - no account tracked | 559K followers on Bluesky | 1.6M followers in total |
| 66 |
Jon Stewart satirist
The Daily Show host and veteran satirist. Uses comedy to cut through political spin. Trusted across generations. |
1.6M followers on X | - no account tracked | - no account tracked | - no account tracked | 1.6M followers in total |
| 67 |
|
1.4M followers on X | - no account tracked | - no account tracked | 75K followers on Bluesky | 1.5M followers in total |
| 68 |
Editor-in-chief of The Federalist, Fox News contributor. Author of 'Rigged' on the 2020 election. |
1.5M followers on X | - no account tracked | - no account tracked | - no account tracked | 1.5M followers in total |
| 69 |
MS NOW (formerly MSNBC) host and licensed attorney who blends legal analysis, political reporting, and cultural commentary. |
1.2M followers on X | - no account tracked | 235K followers on TikTok | 81K followers on Bluesky | 1.5M followers in total |
| 70 |
CNN host and Washington Post columnist analyzing global affairs from a centrist, internationalist perspective. |
1.5M followers on X | - no account tracked | - no account tracked | - no account tracked | 1.5M followers in total |
| 71 |
Clay Travis commentator
OutKick founder who merged sports fandom with right-leaning politics. Sold OutKick to Fox. |
1.4M followers on X | - no account tracked | - no account tracked | - no account tracked | 1.4M followers in total |
| 72 |
Internet culture journalist and former Washington Post reporter who launched User Mag on Substack. |
359K followers on X | - no account tracked | 545K followers on TikTok | 350K followers on Bluesky | 1.3M followers in total |
| 73 |
Destiny creator
Political streamer and debater. Center-left but challenges all sides. Known for rigorous fact-checking in real time. |
309K followers on X | 877K followers on YouTube | 62K followers on TikTok | - no account tracked | 1.2M followers in total |
| 74 |
Heather Cox Richardson commentator
Historian and Letters from an American author who explains current politics through the lens of American history from a pro-democracy, center-left perspective. |
368K followers on X | - no account tracked | - no account tracked | 779K followers on Bluesky | 1.1M followers in total |
| 75 |
Journalist and founder of The Free Press. Left the NYT over what she called internal illiberalism. |
1.1M followers on X | - no account tracked | - no account tracked | - no account tracked | 1.1M followers in total |
| 76 |
Damon Imani creator
Iran-born, Denmark-based satirical commentator and content creator. |
369K followers on X | 234K followers on YouTube | 510K followers on TikTok | - no account tracked | 1.1M followers in total |
| 77 |
John Walsh satirist
Comedian and writer who produced content for the Harris for President campaign. |
- no account tracked | - no account tracked | 1.1M followers on TikTok | - no account tracked | 1.1M followers in total |
| 78 |
Joey Contino creator
Executive audio producer at iHeartMedia who covers global events on TikTok, with deep expertise in the war in Ukraine and international conflicts. |
17K followers on X | - no account tracked | 1.0M followers on TikTok | 19K followers on Bluesky | 1.1M followers in total |
| 79 |
Matt Yglesias economist
Co-founded Vox, now writes Slow Boring. One of the most-read center-left policy writers online. |
951K followers on X | - no account tracked | - no account tracked | 86K followers on Bluesky | 1.0M followers in total |
| 80 |
Ana Kasparian commentator
Former TYT co-host, now independent. Left-to-center shift. Co-hosts Her Take on Valuetainment. |
939K followers on X | 90K followers on YouTube | - no account tracked | - no account tracked | 1.0M followers in total |
| 81 |
Eric Topol medical
Cardiologist and founder of the Scripps Research Translational Institute. |
822K followers on X | - no account tracked | - no account tracked | 192K followers on Bluesky | 1.0M followers in total |
| 82 |
Isabel Brown commentator
Gen Z conservative commentator, author, and Turning Point USA contributor who breaks down politics and culture for a young audience. |
134K followers on X | 180K followers on YouTube | 698K followers on TikTok | - no account tracked | 1.0M followers in total |
| 83 |
Cornel West activist
Philosopher, activist, and former presidential candidate speaking on racial justice and democratic socialism from a prophetic moral tradition. |
993K followers on X | - no account tracked | - no account tracked | - no account tracked | 993K followers in total |
| 84 |
Former Washington Post columnist who co-founded The Contrarian with Norm Eisen. |
637K followers on X | - no account tracked | - no account tracked | 321K followers on Bluesky | 958K followers in total |
| 85 |
Investigative journalist who tracks corporate accountability, dark money in politics. |
505K followers on X | - no account tracked | - no account tracked | 419K followers on Bluesky | 924K followers in total |
| 86 |
Noah Smith economist
Economist and Noahpinion author writing about industrial policy, immigration, and geopolitics from a pragmatic center-left perspective. |
916K followers on X | - no account tracked | - no account tracked | - no account tracked | 916K followers in total |
| 87 |
Nessa Diosdado activist
Texas-based Mexican-born progressive creator for Gen-Z for Change. |
- no account tracked | - no account tracked | 910K followers on TikTok | - no account tracked | 910K followers in total |
| 88 |
Co-founder of Drop Site News and former Washington bureau chief of The Intercept. |
531K followers on X | 215K followers on YouTube | 87K followers on TikTok | 59K followers on Bluesky | 892K followers in total |
| 89 |
Three-time Pulitzer winner and NYT foreign affairs columnist for 30 years. |
875K followers on X | - no account tracked | - no account tracked | - no account tracked | 875K followers in total |
| 90 |
|
873K followers on X | - no account tracked | - no account tracked | - no account tracked | 873K followers in total |
| 91 |
Fox News anchor covering politics from a traditional center-right perspective with a focus on historical context. |
869K followers on X | - no account tracked | - no account tracked | - no account tracked | 869K followers in total |
| 92 | 865K followers on X | - no account tracked | - no account tracked | - no account tracked | 865K followers in total | |
| 93 |
Killer Mike activist
Grammy-winning rapper (Run The Jewels), Atlanta business owner, and political activist. Stumped for Bernie Sanders. |
477K followers on X | - no account tracked | 386K followers on TikTok | - no account tracked | 864K followers in total |
| 94 |
Masih Alinejad activist
Iranian-American journalist and activist targeted by Iran's regime for assassination. |
841K followers on X | - no account tracked | - no account tracked | - no account tracked | 841K followers in total |
| 95 |
Victor Davis Hanson commentator
Classicist and military historian, senior fellow at the Hoover Institution. |
817K followers on X | - no account tracked | - no account tracked | - no account tracked | 817K followers in total |
| 96 |
Andrew Klavan commentator
Daily Wire host and novelist. Conservative cultural commentator known for satire, a literary bent, and Christian faith. |
- no account tracked | 812K followers on YouTube | - no account tracked | - no account tracked | 812K followers in total |
| 97 |
Andra Berghoff creator
Minnesota-based news and pop culture commentator with a digital design background. |
- no account tracked | - no account tracked | 792K followers on TikTok | 17K followers on Bluesky | 809K followers in total |
| 98 |
Former CNN Chief National Security Analyst with deep expertise in intelligence, defense, and foreign policy. |
793K followers on X | - no account tracked | - no account tracked | - no account tracked | 793K followers in total |
| 99 |
Bo Loudon creator
Young conservative content creator with close ties to the Trump family, particularly Barron Trump. |
315K followers on X | - no account tracked | 473K followers on TikTok | - no account tracked | 788K followers in total |
| 100 |
Gregory Price commentator
Conservative political commentator and former Deputy Rapid Response Director for Trump's 2024 campaign. |
527K followers on X | - no account tracked | 258K followers on TikTok | - no account tracked | 785K followers in total |
No one here by that name. Try another spelling.
Counts refreshed September 6, 2026. A blank means no account tracked on that platform.
The list moves every week.
One email on Mondays: who climbed, who fell, who joined, and what it says about where people are getting the news. No charge.
The same 100, cut five ways
The combined ranking hides a lot. Whoever leads on TikTok is rarely who leads on X, and the list of actual journalists is a different list again.
Most followed journalists
Narrow the list to people who have held a job at a news organization and it changes shape. Tucker Carlson leads with 23.7M followers, and only 28 of the 100 qualify.
- Tucker Carlson23.7M
- Sean Hannity8.4M
- Dan Bongino7.5M
- Mehdi Hasan5.2M
- Megyn Kelly4.2M
- Don Lemon3.9M
- Jesse Watters3.7M
- Jorge Ramos3.5M
- Jake Tapper3.5M
- Glenn Greenwald3.0M
Most followed news influencers on X
Elon Musk leads on X with 241.6M followers. X is still where the written argument happens, so this order skews toward commentators and columnists.
- Elon Musk241.6M
- Tucker Carlson17.9M
- Joe Rogan15.7M
- Trevor Noah10.9M
- Russell Brand10.2M
- Bill Maher10.1M
- Rachel Maddow9.6M
- Ben Shapiro8.9M
- Sean Hannity8.4M
- Candace Owens7.8M
Most followed news influencers on YouTube
Joe Rogan leads on YouTube with 21.1M followers. YouTube rewards long form, so the leaders here are show hosts and podcasters more than reporters.
- Joe Rogan21.1M
- John Oliver10.2M
- Jordan B. Peterson8.8M
- Ben Shapiro7.0M
- Cenk Uygur6.7M
- Russell Brand6.6M
- Philip DeFranco6.6M
- Shawn Ryan6.5M
- Benny Johnson6.1M
- Steven Crowder5.9M
Most followed news influencers on TikTok
Dylan Page leads on TikTok with 19.7M followers. TikTok has the youngest audience and is the platform where someone with no newsroom behind them can out-reach a network.
- Dylan Page19.7M
- Dean Withers7.6M
- Lisa Remillard4.2M
- V Spehar3.8M
- Philip DeFranco3.7M
- Trevor Noah3.2M
- Shawn Ryan2.5M
- Don Lemon2.5M
- Ethan Klein1.7M
- Hasan Minhaj1.6M
Most followed news influencers on Bluesky
Robert Reich leads on Bluesky with 815K followers. A lot of political reporters moved to Bluesky after 2024, so the newsroom share here is the highest of the four.
- Robert Reich815K
- Heather Cox Richardson779K
- Mehdi Hasan625K
- Joyce Vance559K
- Kara Swisher440K
- Judd Legum419K
- Taylor Lorenz350K
- Jake Tapper327K
- Jennifer Rubin321K
- Scott Galloway240K
What is a news influencer?
A news influencer is a person, not an outlet, who has built a large following on social media and posts regularly about news, politics, or civic issues. The Pew Research Center set the working bar in 2024: at least 100,000 followers on one major platform, with news as the account's main subject.
The category matters because it now carries real audience. Pew found that 21 percent of US adults regularly get news from influencers, and among adults under 30 it is 38 percent. That is a share of the news audience that no longer passes through a newsroom at all, which is what the 72 number on this page measures.
How this list works
Who qualifies
We use the definition the Pew Research Center built for its 2024 study: a person, not an outlet or a brand, with at least 100,000 followers on one major platform, whose account is mainly about news, current events, or civic issues.
Journalists at major outlets count. Independent creators count. Satirists count. Three groups do not: organizations and multi-host show accounts, anyone who currently holds or is seeking office, and anyone whose main subject is something else. That last rule is why a few very large accounts are absent. Reach alone does not make someone a news influencer.
We depart from Pew in three places, on purpose. Pew never set a numeric test for "mainly about news," so ours is a majority of the last 20 posts. Pew allowed anonymous accounts; we do not, because every entry here carries a name and a face. Pew counted Facebook; we count Bluesky instead, which is where a lot of news writing moved.
What "worked in news" means
The tag marks anyone who holds or has held a paid job at a news organization: a staff reporter, an anchor, a producer, an editor. Current and former both count, so a former network anchor who now publishes independently still carries it. Pew reported that about 77 percent of news influencers had no such background. Our top 100 comes out at 72 percent. We read each person's public profile to make the call, and we will fix any we got wrong.
How the ranking is calculated
Follower counts on X, YouTube, TikTok, and Bluesky, added together. Sort by any single column to see who leads on one platform, which often looks nothing like the combined order. Instagram is coming.
What these numbers do not tell you
YouTube publishes subscriber counts rounded to three digits, so a channel can read 21.1M for weeks before it ticks. Every other number is exact at the moment of the refresh. Audiences overlap: plenty of people follow the same voice in three places, so a total is reach, not unique humans. Followers are not engagement, and neither one measures whether the reporting is any good. When an account returns a number we cannot trust, we leave it blank rather than print a guess.
Nobody pays to be on this list, and nothing about placement is for sale.
Using this data
You are welcome to cite it. Please link back to this page so readers can see the method. For the underlying weekly numbers, email jack@newsreel.co.
Questions people ask
Who is the most followed news influencer?
Elon Musk, with 241.6M followers across the four platforms we count. That can change any week.
Are journalists and influencers the same thing?
No, and this list holds both. Filter to "worked in news" to see the people who came up through news organizations, and to "never did" for the ones who built an audience without one. The second group is much larger, and it is the more interesting half of the list.
How often does it update?
Every week, automatically. Arrows compare each person against their rank in the previous refresh.
Where Newsreel fits
This ranking sorts by reach. It says nothing about whether anyone checked the work, which is the problem it accidentally documents. Newsreel is a news source built the other way around: vetted journalists and subject matter experts publish directly, in formats built like the feed, without the feed deciding what you see.